The Social Media & Digital Marketing Intern is responsible for assisting the Digital Marketing Manager in implementing Quality Mazda overall communications and marketing plan — focusing specifically on digital communications — to build awareness about Quality Mazda within the community.
Primary Duties & Responsibilities
Work with Digital Marketing Manager to refine social media strategy and best practices
Assist in managing social media channels (Facebook, Twitter, Pinterest, Instagram, Flickr, YouTube) and editorial calendar to ensure content is timely, relevant, and engaging
Draft weekly e-newsletters to Quality Mazda subscribers
Prepare weekly updates and reports to track growth and success rates of campaigns
Keep up to date and informed on new social media trends and adapt accordingly
Ensure proper messaging is being executed online
Identify leaders and influences (internal/external) and engage them in brand activities
Assist with website copywriting, proofing, and updating as needed